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Business Analytics

We do things differently at Domain Partners. Our professional backgrounds in the industry and a team that includes accountants, lawyers and experienced owners & operators means we run profitable, transparent & accountable businesses.

Making our businesses accountable is a cornerstone to our success. Hence all of our domain contributing partners are welcome to attend quarterly presentations which outline current cash flow, profit and loss and achievement of targets. We also use these meetings as a forum for partners to contribute to the ongoing success of the business.

Early Stage Analytics

Examples of key analyses we use to identify an online business opportunity include:
  • Competitive benchmarking of site traffic, conversion rates, revenue, income sources and profit/loss.
  • Industry growth.
  • Risk and mitigation strategies.
  • Estimated site traffic based on SEO metrics, content initiatives and return visitation.
  • Gap analysis.
Ongoing Analytics
  • Profit and loss results and guidance.
  • Traffic benchmarking and projections.
  • Return on advertising spend.
  • Business valuation.
  • Average sale price.
  • Website analytics (revenue per unique visitor, conversion rates, unique visitors, organic traffic proportions etc).
  • Financial ratios incl return on equity, gross profit margin, ROI and contributed capital.
You can find out more by reaching out to our team or partners now.